April Recognized As Alcohol Awareness Month
It’s hard to believe that we are now in the midst of April. And with that, comes a very positive monthly theme set up by the team behind NCADD (also known as the National Council on Alcoholism and Drug Dependence). Yes, for the next 30 days we are officially part of Alcohol Awareness Month; a movement first organized in 1987 and meant to educate the public about the dangers of drinking.
This year marks AAM’s 30th anniversary and NCADD is celebrating with a massive PR campaign. On their site, they’ve set up informational blogs, web logos and picture files, social media links and an actual Organizer’s Guide which advises readers how to properly treat this devastating addiction.
“Alcohol and drug use is a very risky business for young people,” NCADD founder and president, Andrew Pucher, says on the site, “and parents can make a difference. The longer children delay drinking and drug use, the less likely they are to develop any problems associated with it. That’s why it is so important to help your child connect the dots and make smart decisions about alcohol and drugs.”
Indeed, “Connecting the Dots” is the key topic behind this year’s campaign. Many of their pamphlets include details on the theme, which is putting an emphasis on teens and underage drinking. As their intro paragraph explains, “Reducing underage drinking is critical to securing a healthy future for America’s youth and in a society that continually promotes alcohol and drug use at every level, the need is great to provide education on the dangers of alcohol for children and to connect the dots that can lead to recovery.”
One of the more interactive features that NCADD has provided this time out are downloadable posters and flyers, specifically geared for schools, offices, churches and public parks. Each has a unique message, highlighting the dangerous stats the affect each location.
We agree that education is critical tool to combat the nation’s growing alcohol problem and themed months like this are a fantastic step forward. The digital age is certainly making a difference too, allowing these important messages to be displayed on YouTube channels, iPhones, websites and more. It’s actually never been easier to take these materials and help spread the word.
And that is one area that we are heavily encouraging to our readers to take action on. If you, yourself, are not necessarily impacted by drinking, we’re sure you know at least one person who is. Months like these are about advocacy and taking charge by becoming an Alcohol Awareness messenger. We encourage everyone to visit and support the NCADD site. If you have a printer, make a few flyer copies and post them on local community message boards.
We salute NCADD for the great work they’re continuing to do and we’ll certainly be championing this cause for many weeks to come!